Tailors and dry cleaners are practical businesses, and the banner outside the shop needs to do practical work. Customers walking past with a torn jacket, a wine-stained shirt or a wedding suit needing alteration are looking for specific services, not brand atmosphere. A clear banner listing what you do brings them in.
This guide covers banner ideas, sizes and the services to highlight. Examples come from the kind of banners we have printed for tailors and dry cleaners across Putney, Fulham, Chelsea, Mayfair and Kensington from our Putney Heath studio.
Use a 5ft x 2ft 510gsm PVC banner with the three most-used services in bold and a same-day or 24-hour turnaround line. Around £36 from our Putney studio. White text on deep red or navy reads cleanest at distance. Order by 11am for same-day collection.
What Tailor and Dry Cleaner Banners Need to Say
List the services. Alterations, Repairs, Dry Cleaning, Suit Press, Wedding Dress Cleaning, Curtain Cleaning, Leather and Suede. Customers walking past with a specific problem look for that specific word on a banner. Vague descriptions like Professional Garment Care lose the trade to the next shop that lists alterations clearly.
Add turnaround time. Same Day, 24 Hours, While You Wait. Speed is a major decision factor for these services and saying nothing on the banner means competing on price alone.
Banner Ideas by Trade
Tailors and dry cleaners overlap heavily but the headline service differs. Pick the one your shop is known for and lead with it.
Tailor and Alterations Banners
Lead with alterations and repairs. Trouser Alterations from 15, Suit Tailoring, Wedding Dress Fittings, Same Day Repairs. A 5ft x 2ft banner with three services listed and a price anchor works hard outside any tailor.
Dry Cleaner Banners
Lead with dry cleaning and turnaround. Dry Cleaning Same Day, Suit Press from 8, Wedding Dress Cleaning, Leather and Suede. Add Curtain Cleaning if you offer it, that single service brings in surprisingly steady trade in residential areas like Putney and Fulham.
List the services. Customers walking past with a torn jacket are looking for the word Repairs, not Garment Care.
Pricing on the Banner
Anchor prices help. Trouser Alterations from 15, Suit Dry Clean from 8, Shirt Press from 5. These set expectations and pull in price-aware customers. Avoid putting prices that you cannot honour, low anchors that turn into much higher quotes inside are worse than no price at all.
If your pricing varies a lot, lead with the service list and add a single trustable price like Shirts from 5 rather than trying to list everything.
Tailor and Dry Cleaner Banner Sizes
| Size | Best Use | Indicative Price |
|---|---|---|
| 3ft x 2ft | Window or service list | £31 |
| 5ft x 2ft | Above door, standard fascia | £36 |
| 5ft x 3ft | Larger shop with full service list | £42 |
| 6ft x 3ft | Wide frontage | £48 |
| 8ft x 3ft | Multi-tenant building signage | £52 |
Colour and Material
Deep red on cream, white on navy or white on dark green are the standard tailor and dry-cleaner palettes. They read as established and trustworthy, which matters in this trade. Avoid neon brights and large photos of clothing, both look chain-store and undermine the local-craftsman feel that brings repeat customers.
510gsm PVC with hemmed edges and brass eyelets is standard. These banners live above shop fronts for years at a time, so the heavier weight is worth it.
Turnaround time is a major decision factor in this trade. Same Day or 24 Hours on the banner converts walk-ins.
Banner Placement and Lifespan
Above the door at 8 to 10 feet is the prime spot. Window banners take a 3ft x 2ft listing services and prices that the customer reads while walking past. If you have outdoor signage brackets from previous tenants, use them. Otherwise screws into brickwork through brass eyelets work cleanly.
A 510gsm PVC banner in this trade often lasts two to three years before it needs a refresh. Sun fade on red and navy is the most common reason for reprinting.
Many tailors and dry cleaners run a two-banner setup. A large above-door banner for shop identification with three lead services, and a smaller window banner with the full service list and price anchors. Total cost under £70 from our Putney Heath studio and it covers both walk-in and considered trade.
If you are taking over a unit from a previous tailor or dry cleaner, replace the old banner immediately rather than waiting. The shop appears established sooner, and customers loyal to the previous business sometimes return when they see fresh signage suggesting an updated service.
Ready to Get Your Banner Printed?
Tailor and dry cleaner banners do best when they are practical. List the services, add a turnaround time, anchor one price you can honour, and use a deep traditional colour palette. A 510gsm PVC banner above the door earns its money in a few weeks.
Send artwork to our Putney Heath studio before 11am for same-day collection. Call 020 3669 9854 or WhatsApp +447376464869 if you want a hand picking which services to lead with.
Related Banner Services
We Print Banners Across London
From our Putney studio we deliver same day to areas including:
